Essential advice on all aspects of preparing a business plan:
Anyone involved in business will, at some point, have to prepare a business plan — for instance, to raise finance, sell a business or develop a specific project. While people are unlikely to invest solely in a beautiful document, they are very unlikely to support something that is scrappy, untidy and badly written. Starting with the principle that there's only one chance ever to make a good impression, this book covers all the issues involved in producing a plan — from profiling competitors and forecasting market development, to the importance of providing clear and concise financial information. Presented in a very accessible format, How to Write a Business Plan also includes a full glossary, case histories, and a detailed section on the related issue of how a company can best use internal business plans. Author: Brian Finch. (151 pages)
Level: HH/Library/Depot/Language Schools/In-House Courses