Increasingly open to foreign investment and with a growing consumer market, China represents an enormous commercial opportunity, but how can businesses succeed? Business Insights: China combines an overview of the experiences of foreign companies operating in China and a comprehensive guide to the opportunities available for other businesses. Based on the real-life experiences of, and lessons learned by, companies who have moved into the Chinese market, the book highlights the successes and failures of operating in such a challenging market. With practical advice and many comprehensive case studies and examples from import and export businesses, manufacturers and service providers Business Insights: China offers invaluable assistance for anyone looking to initiate or develop their business activities in China — and a great insight into the Chinese market for students.. It is extremely easy to read and yet packed with practical, “what you should do” information. Author: Jonathan Reuvid. Hardback. (352 pages)
Level: HH A/Library/Depot/A resource for Language Schools, IV Courses and In-House courses

Contents: The business environment in China; The investment environment; The regulatory environment; Exporting to China; Importing from China; Manufacturing in China; European service providers in China. Appendices.

This book contains 80 classroom activities that foster cross-cultural understanding — it focuses on real world issues to encourage communication skills and critical thinking. Authors: Ricardo Sampedro and Susan Hillyard.

•  Over 80 classroom activities.

•  Challenges stereotypes and preconceptions.

•  Fosters cross-cultural understanding.

•  Encourages reflection, critical thinking, and a questioning attitude.

•  Techniques include art, music, drama, discussion, and games.

Level: Gymnasium (all levels)

Oxford Basics: A series of Activity Books at an affordable price! Each book contains a range of communicative activities — from elementary to intermediate, for all levels of Folkeskolen.

30 activities designed to inform and give practice in discussing your own and other cultures. Activities are easy to prepare. Step-by-step instructions.
Examples of Contents: 1. Greetings and introductions; 2. Everyday customs and habits; 3. Names and families; 7. Houses and homes; 8. Jobs for men and women; 13. Clothes; 14. Sport; 22. Health and fitness; 27. Celebrities.

This text provides teachers with an introduction to the theory and practice of intercultural business communication, surveying key cultural dimensions and case studies. The approach is interactive, with exercises to encourage readers to reflect on their own attitudes and experience. Lots of inspiration and usable ideas. Author: Robert Gibson. Contents: The Intercultural Challenge; Cultural Dimensions; Business Communications; Cultures; Going Further. Level: Handelsskole and Language School Teachers

2005 edition: A revised and expanded edition of the cross-cultural bible. Richard Lewis provides a guide to working and communicating across cultures, and explains how your culture and language affect the ways in which you think and respond, ranging from differences in etiquette and body language to thinking in the areas of team building and management. Now covering more than 60 countries and every major region in the world. There are new chapters on countries such as Iraq, Israel, Pakistan, Serbia and Venezuela. (600 pages)
Level: Post-HH levels/HH i uddrag

Extracts from the book:
Friends without friendship: “Americans are friendly because they just can't help it; they like to be neighbourly and want to be liked. However, a wise traveller realises that a few happy moments with an American do not translate into a permanent commitment of any kind. Indeed, permanent commitments are what Americans fear the most. This is a nation whose fundamental social relationship is the casual acquaintance.”
It's not a ‘good day’ unless it's a ‘good hair day’: “When asked in a survey what they notice first in a potential mate, the answer from both men and women was hair. Having good hair is more important than having a college education or a happy family.”
Americans shoot from the lip: “American speech is remarkably straightforward. They tell it as it is, even when it's not a particularly good idea to do so. Linguistic subtlety, innuendo, and irony that other nations find delightful puzzle the Americans, who take all statements at face value, weigh them for accuracy, and reject anything they don't understand.”
Always aim to win: “Winning is central to the American psyche. As American football coach Vince Lombardi put it, ‘Winning isn't everything. It's the only thing’. Virtually every event in American life, from school graduation to marriage to buying an automobile, is structured so that one party wins, or at least comes out looking better than any of the other participants.”

Table of Contents: Nationalism and Identity — Character — Attitudes and Values — Happy Families — Manners and Behaviour — Leisure and Pleasure — Drinking and Eating — Custom and Tradition — Sense of Humour — Culture — Systems — Business and Commerce — Government — Language

NEW edition!
A guide to understanding the English that gets beyond the stiff upper lip and reveals their true spirit and character!

Table of Contents: Nationalism and Identity – Character – Attitudes and Values – Happy Families – Manners and Behaviour – Leisure and Pleasure – Drinking and Eating – Custom and Tradition – Sense of Humour – Culture – Systems – Culture – Systems – Crime, Punishment & Law – Government – Business – Language – Conversation