Did you know that 'flavour of the month' originated in a marketing campaign in American ice-cream parlours in the 1940s, when a particular flavour would be specially promoted for a month at a time? And did you know that 'off the cuff' refers to the rather messy practice of writing impromptu notes on one's shirt cuff before speaking in public? These and many more idioms are explained and put into context in this new edition of the Oxford Dictionary of English Idioms. There are entries for over 6,000 idioms, including 700 entirely new ones. These include a range of recently established idioms such as 'the elephant in the corner', 'go figure', 'like a rat up a drainpipe', 'sex on legs', 'step up to the plate', 'too posh to push', 'a walk in the park', 'win ugly'. Many entries include additional features which give more detailed background. A fascinating and informative volume. Editor: John Ayto. (416 pages)
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